Adobe Firefly Video Review

A suite of generative AI-powered features for creating and editing images, video, audio, and designs using text prompts and other inputs.

★ 4.3/5 ⚙️ Foundational model Text-to-Video Free tier Since 2022

Our take

Adobe Firefly Video is a powerful, integrated generative video suite ideal for Creative Cloud users, though its output quality and credit-based pricing may not suit everyone.

Adobe Firefly Video presents a compelling, all-in-one generative toolkit, particularly for those already embedded in the Creative Cloud ecosystem. Its key strength is seamless integration, allowing users to leverage text-to-video, image-to-video, and even audio generation within a familiar workflow. The inclusion of a multi-track timeline editor is a significant advantage, enabling the combination of AI-generated content with existing footage without leaving the platform. The models are also trained on licensed content like Adobe Stock, providing a crucial layer of commercial safety.

However, the tool is not without its trade-offs. The final video quality, especially concerning human subjects, may not yet reach the level of some specialized competitors, and generation can sometimes produce flawed results. The credit-based subscription model can also become expensive for heavy users, and the free tier is limited in the number of credits it provides. It's best viewed as a powerful, convenient option for augmenting creative projects rather than a standalone solution for producing flawless, photorealistic video from scratch.

Adobe Creative Cloud users and creative professionals looking for a commercially safe, all-in-one generative toolkit for video, audio, and design.

How we rate Adobe Firefly Video

Output Quality 3.8
Features & Capabilities 4.8
Ease of Use 4.5
Value for Money 3.5
Integration & Ecosystem 5.0

Best for — ratings by use case

No tool is equally good at everything. Here's how Adobe Firefly Video scores for different jobs.

Creating B-roll and stock footage for existing projects 4.6
Generating marketing and social media video clips 4.2
Producing photorealistic scenes with human subjects 2.8

Pros & cons

  • Seamless integration with the Adobe Creative Cloud ecosystem.
  • Ability to generate video from both text and image prompts.
  • Offers a comprehensive suite of generative AI tools for video, audio, and images in one place.
  • Commercially safe models trained on licensed content like Adobe Stock.
  • Includes a video editor with a multi-timeline interface for combining generated and existing footage.
  • Video quality may not yet match competitors like Midjourney or RunwayML.
  • The subscription model and credit system can be perceived as expensive.
  • Video generation can sometimes produce unrealistic or flawed results, especially with human subjects.
  • The free tier has limitations on the number of generative credits.

Key features

Text-to-VideoYes
Image-to-VideoYes
Video EditingYes, with a multi-track timeline editor.
Camera Motion ControlYes
Video UpscalingYes, up to 1080p or 4K with partner mode
Audio TranslationYes
Sound Effect GenerationYes
Integration with Adobe Creative CloudYes
Access to Third-Party AI ModelsYes, including Google, OpenAI, and Runwa

Adobe Firefly Video pricing

PlanPriceIncludes
Firefly Standard $9.99/mo 2,000 generative credits per month.
Firefly Pro $19.99/mo 4,000 generative credits per month and includes Adobe Express Premium and Photoshop on web and mobile.
Firefly Premium $199.99/mo 50,000 monthly generative credits.

Adobe Firefly Video FAQ

Does Adobe Firefly Video have a free version?

Yes, there is a free tier available, but it comes with limitations on the number of generative credits you can use.

What kind of inputs can I use to generate video?

You can generate video using both text prompts and by providing an existing image as a starting point.

Can I edit the videos I create within the tool?

Yes, Adobe Firefly Video includes a video editor with a multi-track timeline, which allows you to combine generated clips with existing footage.

Is the content created with Firefly Video safe to use commercially?

Yes, the AI models are trained on licensed content, including Adobe Stock, making the output commercially safe.

Worth comparing

Adobe Firefly Video alternatives

Pictory

Turn long-form text and video into short, shareable clips.

Text-to-Video ★ 4.5 $19/mo

Runway

An AI-powered creative suite for video and image generation and editing.

Text-to-Video Free tier ★ 4.3 $12/mo

Pika

Pika is an AI-powered video generation platform that allows users to create high-quality videos from text prompts, images, or existing video clips.

Text-to-Video Free tier ★ 4.2 $8/mo

InVideo AI

An AI-powered video creation platform that transforms text into professional-quality videos.

Text-to-Video Free tier ★ 4.1 $20/mo

Luma Dream Machine

An AI-powered video generation tool that transforms text prompts into video content using advanced machine learning algorithms.

Text-to-Video Free tier ★ 4.3 $23.99/mo

Kling AI

A generative artificial intelligence service that creates videos from natural language descriptions, called prompts.

Text-to-Video Free tier ★ 3.2 $10/mo